Application submissions are reviewed by SlideME staff to ensure they meet our minimum standards and quality guidelines. Applications that do not meet these requirements are not approved or are denied. Due to the volume of applications submitted to the marketplace, it can take a variable amount of time for your application to be properly reviewed. If your application has not been approved within 4 business days, please review the guidelines below to ensure your submission was not in error or to make the proper changes before opening a support ticket. If you created multiple new application submissions within 48 hours, please wait 7 business days before opening a ticket.

We do not provide any specific times or estimates beyond what is written in the approval guidelines as above. Note that applications not marked as "Published" in their edit node are not reviewed by our editors; and Denied applications not queued "To Be Reviewed" are not re-reviewed by our editors.

Google Play (Android Market) does not have an application submission approval process, and should not be used for comparison when opening a support ticket. Applications submitted to Google Play are normally immediately published even if they are malware, junk, etc, and may only be reviewed afterward if they need removal by Google staff.

Application Status
At the top of your application’s profile page, you will find the status of your application submission. The following labels will explain the status of your application in our catalog. Once your application status changes, an email will be sent informing you of this change and any issues or reasons for the change if applicable. Be sure to check your junk/spam folder of your registered email address, and that the email you have registered with SlideME is correct and without typos.

• To Be Approved: Your application has not been reviewed or is currently being reviewed. Note that if you do not set your application to be “Published” (on the Edit node), it will not be reviewed. It may take up to 4 business days for your application status to change.
• Approved: Your application has met our guidelines and is now live in our catalogue if you have set the application to be published. Once an application has been approved, it can take a variable amount of time before it appears on the SlideME website and SAM catalogs. Please wait at least 24 hours before submitting a support ticket regarding approved applications that are not appearing in the catalog.
• To Be Reviewed: Your application is currently queued for an additional review to ensure the changes or updates you have made meet our guidelines or the editor’s requests. Changing the application title, free app to a paid app status, changing or adding permissions, or changing the package name will place your application back into the review queue. Note that you cannot make any changes to your application once it has been set "To Be Reviewed". If you wish to make any additional corrections while it is in the review queue, you can request your application be placed in Denied status by opening a support ticket and including the URL of your application. It may take up to 2 business days for your application status to change.
• Denied: Your application review was completed, but your submission did not meet our guidelines. ALL changes requested by our editors are necessary for approval and are sent via email and included at the top of the application’s Edit node. If your application is Denied, make the appropriate changes on the Denied application's node. Do not create an entirely new application submission. Once you have made ALL changes requested, check the box at the top of the application's Edit page to “queue for reapproval”, then finally click Save. Do not check the box to queue by itself--do so while you are making your changes before you click Save--or your application will remain Denied as an empty/false update. If you are unable to re-queue your application, please open a support ticket and include the URL of your application. Note that applications will not be re-reviewed an indefinite number of times. All changes indicated by the editors are mandatory, so ensure you read and apply ALL changes indicated. Do not simply skim over the text, and re-queue multiple times, as your application may be permanently rejected for not committing all changes. Though applications are not reviewed via the helpdesk, please feel free to contact us if you are unclear how to proceed with the changes we require. It is preferred that you open a support ticket than re-queue an improper or empty update. We will not reverse any editor's decisions, but we will help you to comply with our guidelines.
• Forbidden: Your application was rejected and is not permitted on SlideME. The reason for rejection is sent via email and may be due to our content guidelines or developer behavior. Forbidden applications are not open for appeal and should not be re-submitted again (even with a different packageName or under a different account) or your account may be flagged for spamming and/or result in loss of developer privileges.

When updating an application, do not alter the package name, complete app title, permissions, or free to paid status, as these will set your application back into the approval queue. Such changes may be seen as suspicious activity. If you need to make any of these changes, please contact us first before doing so or your application could remain in approval for a lengthy period of time or rejected.

The following applications are not permitted on SlideME and will be denied indisputably:

• Adult content or themes in any media form (text, photo, audio, or video)
• Gambling applications involving real money that are Paid (not free to download) or involve unauthorized PayPal gambling
• Illegal activities or themes (such as piracy, illegal substances, etc)
• Pirated or unauthorized distribution of and/or monetization from intellectual property or copyrighted material
• Applications with falsely, excessively increased download counts (or scraping)
• Duplicate, Themed, or Similar applications (Updates should always be made on the existing application node)
• Applications that only link, catalog, or promote other application markets exclusively
• Applications excessively updated with no changes or minor changes in order to abuse the “Latest” and "Updated" category listings (may result in loss of developer privileges)
• Applications with excessively intrusive advertisements (such as Dialtone ads, sellAring, Vserv, etc.) or that initiate market intents or downloads without user consent
• Applications with advertisements that inflate impressions and/or clicks artificially (such as by forcing users to click ads to unlock features, to continue or exit, or uncover buttons or other features, etc)
• Applications that require Adobe Flash Player installed

Review the following minimum standards for application submissions:

• Application title: Your application must have a proper title, as set in the Application Manifest (.xml). All capital letters, excessive use of symbols (underscores, etc), profanity, adult themes (i.e. XXX, porn), package names, trademarked names (e.g. Twitter, Facebook), or misleading titles are generally not permitted.
• versionName: As set in the Application Manifest (.xml), this needs to be short enough so that the application’s title and version fit into SAM (and all small screen devices) and the catalog properly. You can verify the formatting on your application’s page and compare it with other SAM catalog entries.
• Package name: Your application should have an appropriate and unique package name (not to be confused with the uploaded .apk file name), as set in the Application Manifest (.xml). To avoid conflicts, use Internet domain ownership for your package names but in reverse (i.e. com.DevOrWebsite.App). The package name is a unique ID for your application and should never be changed once submitted. Such changes are seen as suspicious activity, and previous users will not be able to update or receive update notifications since it will be considered a different application. If you do change the package name, your application will go back into the approval process at the bottom of the queue. Package names that are too short and in effect not unique will result in the application being denied.
• Application icon: An application icon must be uploaded. An icon included within the .apk or uploaded as a high resolution icon is not sufficient. The first icon entry in the application node is used in the catalog, and must be included before approval.
• Application description: Your short and long descriptions must adequately describe the functionality of your application. One-word descriptions or similar, or descriptions involving paragraphed definitions, keywords, SEO-abusing tactics, or ASCII character art will not be approved. If your application includes excessive permissions, you must append a disclaimer to your long description to ensure your submission will not be denied for this reason (users ought to know your or your apps intentions). Applications that include non-traditional advertising (including but not limited to video ads, push ads, homescreen shortcuts, browser bookmarks, etc.) must append their long description with a disclaimer listing these ad features even if they are currently disabled. Note that disclaimers included within the application do not meet our current approval policy guidelines, which requires advertising transparency prior to application download. The use of keywords or tags in your descriptions may prevent approval; avoid doing so and include them in the Tags section instead.
  Similar rules apply when your application(s) includes additional supported languages and you submit Translated App Descriptions from the Translations Tab.
• Advertising Networks: If your application includes ads, homescreen shortcuts, or push notifications (or you have included an ad SDK in your build), you must disclose this information to customers by indicating “Yes” in the application node entry for “With advertisements”. As well, include the name or website of the ad network(s) you are using in the subsequent data fields, which are shown only to SlideME staff to justify the permissions used by the app itself. If a scan by SlideME staff reveals an Ad SDK is included within your application when you have marked “No”, your application may be denied. This includes push notifications, bookmarks, and shortcut links. Ensure your app is not denied by marking both fields and explaining permissions and advertising methods used in the application description. Applications that include non-traditional advertising (including but not limited to video ads, push ads, homescreen shortcuts, browser bookmarks, etc.) must append their long description with a disclaimer listing these ad features even if they are currently disabled (though you may mention they are not included or turned off). Note that disclaimers included within the application do not meet our current approval policy guidelines, nor do stock disclaimers with vague terminology such as "search" or "access" points. SlideME requires advertising transparency prior to application download. Paid applications with advertisements will be denied, unless justified otherwise. Additionally, promoting other games or websites without user provocation (such as before loading the main activity of the application or between “levels” or loading screens), is considered advertising under SlideME guidelines.
• Application screenshots: You should include a minimum of 3 screenshots that clearly indicate the functionality of your app, to speed up the approval process. Applications without any screenshots may not be approved. Promotional images are optional, but are required for placement in various featured channels and promotions.
• Promotional banner: Although optional, a promo banner is required if you wish your application to be featured in various channels and promotions such as the SlideME homepage, SAM homepage, Editors choice, and other featured app collections. Note that SlideME selects applications to be featured based on quality and polish, and there is no cost to the developer. You may request your application to be reviewed for featured selection, but please make only one request to our support desk. Multiple requests to our helpdesk to be featured or posting a user review on your own application will guarantee it will not be featured on any SlideME promotional channels.
• Application permissions: Permissions required should be appropriate to the application’s functionality (e.g. a game does not normally need to read/send SMS, unless needed for in-app payments for which should be selected from checkbox “Includes In-App Billing”). If your application requires extensive permissions do explain why on the application description, especially for permissions requiring access to personal data or cost money to ensure your submission is not denied. Permissions that suggest malware may cause your application to be denied.
• Application tags: A maximum of 6 keywords or tags are allowed per application. Note that a single space is generally allowed for each tag. Keywords and tags should not be included in your application description, and may cause your application to be Denied. Merging multiple words into a single tag is considered an SEO-abusing tactic and will result in your application being Denied.
• Developer: If you are a new developer on SlideME, make sure that the information within the application matches the info of your developer profile, as we need to make sure that the person uploading the application is the actual developer or company who has such distribution rights. Assure Developer Profile details are complete too, such as complete name of account and organization name if applicable. Not providing full details and contact information can make you appear suspicious and untrusted as a developer.

Review the following quality guidelines for application submissions:

• Applications must provide useful functionality or entertainment value. Per the Developer Agreement, SlideME may deny any applications it deems as "junk" apps. This includes but not limited to calculators, relationship tests, app uninstallers, jokes/quotes/SMS, timer/alarm/clocks, Memes, news, soundboard/sound frequency, prank, flashlight, mirror, tech demos, or learning/tutorial-derived applications.
• Applications with advertisements must provide genuine and meaningful content other than for the sole purpose of displaying advertisements, and must have the price set to Free ($0.00). Applications with excessive advertising or multiple in-app advertising disclaimers may be denied. Applications with misbehaving advertisements that inflate impressions and/or clicks artificially (such as with misleading buttons or by forcing users to click ads to unlock features, to continue or exit, or uncover buttons or other features, etc) are against the terms of service of both SlideME and most Ad networks and thus may be denied. Additionally, applications with excessively intrusive ads that interfere with the functionality of the app, open a market app on the user's device, initiate downloads, or otherwise leave the application completely will be rejected.
• Applications with multiple versions of similar apps will be considered spam and possibly result in the loss of developer privileges. Consider combining them into a single application if they individually provide very little content.
• Applications that are duplicates of pre-existing applications must provide new and useful functionality. Themed versions or re-skins are not allowed, and translated versions of applications should take advantage of Android's localization feature and the Translations tab on SlideME rather than submitting a new application. Note that high quality-high download applications always combine themes/re-skins and localization into a single application.
• Applications that are simply collections of text (quotes, tips, jokes, SMS, etc), images, sounds, (Youtube) videos, links, or other aggregated content not created by the developer may be denied. Additionally, those that simply link to or display a website, a single image, video, or sound may be denied. Official applications for websites are permitted if authorized by the copyright owners; monetizing exclusively through another entity's website without permission is not permitted. Applications that simply link to or display a Facebook page, Twitter Page, Youtube channel, Google Plus page, etc. may be denied.
• Applications that appear to be test builds, practice applications, or have minimally invested developer hours may be denied.
• Applications with incomplete profiles, such as a generic name, lack of in-app screenshots, lack of application icon, or lack of described functionality may be denied.
• Applications that demonstrate mock functionality, tricks, or pranks may be denied unless clearly described AND provide quality entertainment value. Simple prank applications will not be accepted.
• Applications derived from open source repositories must provide a link to the current or modified source code and provide new functionality or content that is not a duplicate of pre-existing open source submissions. Additionally, the open source license used must be clearly indicated, especially if monetizing from advertisements or as a paid application. Secondary licensed content (such as media/data files) that cannot be redistributed must not be bundled with the .apk.
• Applications that require Adobe Flash Player installed, download Flash Players, or attempt to provide Flash Player functionality are no longer permitted on SlideME since most SlideME users do not have access to a stable Flash player, and Adobe has discontinued support for Flash on mobile devices.
• Applications that promote or require external markets for third-party applications to function are prohibited on SlideME, or redirect users to other markets to download applications. Applications that direct or download third-party applications directly from the developer, without the use of or redirection to another marketplace, are permitted.
• Due to legal reasons and Youtube's current Terms of Service, we can no longer approve any new submissions that monetize through copying or downloading of Youtube content without the prior written consent of YouTube or the respective licensors of the Content. YouTube and its licensors reserve all rights not expressly granted in and to the Service and the Content. If your application is a new submission without providing authorization in writing, your application will be Forbidden without appeal.
• Applications created using third-party web application builders (such as Andromo, AppBuilder, AppGeyser, AppInventor, AppMaker, AppsBar, AppYet, Conduit, iBuild, SeattleCloud, Tiggzi, etc.) rather than developed with native code by the account users are no longer being accepted on SlideME.