Organic Entrepreneurs are motivated less and less by just the bottom line and more and more by a need for authenticity and the integrity of their community, humanity, and their own souls. They don't believe the old business adage that to be successful in business you've got to check your morals at the door. Organic Entrepreneurs respect the soil in which they are planted and work within the cycles of nature to find and sustain success, meaning, and balance in their lives and their business.